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| Sunday, 21 August 2005 |
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Streamlining Lanka's exports vital by D. A. Wijewardena Sri Lanka's export sector needs to be streamlined on par with other exporting countries and the emphasis laid on this sector is rather pathetic. It is extremely important to introduce an effective scheme of export promotion as well as an export awards program to encourage exporters to redouble their efforts, said National Chamber of Exports President Kingsley Bernard at a media conference on "successful services exporting of Trade Services" at the Galle Face Hotel, on Monday. The NCE President said the International Trade Centre (ITC) in Geneva in collaboration with the Economic Cooperation and NCE Sri Lanka had already commenced several training programs for the benefit of exporters affected for want of required information and training such as correct rules and regulations related to exports,quality assurance techniques of exports of goods and also lack of incentives combined with red tape of some government officials. He also said that the main stumbling block of exporters was lack of avenues for global contacts. Bernard said that the projects implemented by the ITC for the benefit of trade support institutions and training institutes to deliver service sector related export promotion programs were of vital importance as the projects would create a network encompassing SMEs and large-scale businesses. The NCE of Sri Lanka would act as ITS counterpart in the initiative to build capacity of relevant trade support institutions to develop and deliver export-oriented programs to their members. Chief,Trade in Services Section, ITC, Geneva Doreen Conrad said that with the promotion of NCE members' capabilities,the member must be informed the reasons to become involved in service export promotion with an establishment of a global profile for members - or modify an award program which would motivate and promote the capabilities of exporters. Conrad said that for service firms in many developing countries, the single greatest barrier to exporting was not being taken seriously in the global marketplace while developing countries might have competent engineers and resource personnel as the ITC would be happy to support new export-related programs to exporters who could increase productivity and enhance their image globally. Referring to the importance of global contacts for exporters, Conrad said that one of the most useful initiatives was to support the strengthening of the exporters network of contacts abroad while helping member partners with other firms for export success. Some exporters would enter new markets most easily if they had a local partner and local contact and member links with other associations would also help a great deal, she said. |
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