SLBC English Service with vision from Sept. 1
The blurb 'Station to the Nation' - SLBC English Service will be
re-launched with a new vision from tomorrow (1).
The oldest English radio channel will offer more local material for
its fast growing listenership with more credibility, program content
established character, accuracy, and credible dependency for news
include wide spectrum in entertainment.
Effective September 1, the SLBC English Services would attain new
image in Radio listening, yet maintain its rich tradition built over the
years. The current nine-hour daily airtime allocated to the BBC will now
be reduced to three and a half hours, living listeners an opportunity to
enjoy more local programs and music.
To accommodate growing audience demand for entertainment from SLBC
studios, and lateral programme content, simultaneously maintain its
identification, the SLBC would enter a more modern realm and foster
progressive listener demands for updated entertainment, acceptable to
wide mix in audience appeal.
Chairman SLBC, Hudson Samarasinghe, indicated programmes would
include the 'Six to sixty' age groups. A wide range of program mix
steaming from more entertainment time would mean a highly motivated
group, of program presenters who would place listener priorities
foremost on their lists.
The back-up music library has been quite often described 'the best in
Asia' dating back to those breakable, Low fidelity, 78 records, well
documented,. And usable. Substantial material of the 40s, 50s, 60s,
music on long playing Hi Fi records are still being used and thanks to
updated maintenance turn tables are in good nick.
Commencing from tomorrow, the new look SLBC English Service will
offer wide music genre from pop, to hip hop, to country, to mow town,
Jazz, from the classics, to sponsored programmes, talk shows,
educational interviews, current affairs, Open Forum, Religious
(Buddhism, Catholic, Hindu & Islamic, comedy blips, in short all that
could be listened to and more importantly to have listener dials
constantly switched to SLBC frequencies.
The SLBC also beams its English programs to All Asia, on short wave,
in the 19 meter band, and also 31, and 49 meters. Listener audience in
those countries could be matched to most other regional broadcasters and
more so standards are maintained at competitive levels.