Combank expands social media offerings | Sunday Observer

Combank expands social media offerings

The Commercial Bank of Ceylon has further broadened its social media presence with attractive new offerings on Viber, the free, cross-platform instant messaging and voice over IP (VoIP) app.

The Bank currently maintains the only public Chat Account verified by Viber in the banking sector in Sri Lanka. Bringing spice and humour to frequent users, the Bank has launched a sticker series on Viber, enabling them to send messages with 24 different expressions.Some of these stickers and emoticons use banking associated lingo in funny dispositions and situations, and can be readily inserted into day-to-day conversations between friends and family. The official Viber public chat page of Commercial Bank has reached 100,000 followers within a short time of its launch.

Commercial Bank forayed into social media with its official Facebook page in 2016. The Bank said it quickly became one of the most loved and engaged social media pages in the country, becoming famous among regular users for carrying out attractive promotions which give away tickets for a variety of events such as cricket matches, concerts of local and foreign artists and popular films.