Leo Burnett among Top 50 Agencies | Page 2 | Sunday Observer

Leo Burnett among Top 50 Agencies

Leo Burnett Sri Lanka has been ranked as one of Asia’s Top 50 Agencies by Campaign Brief Asia, Asia’s influential creative advertising trade magazine. Leo Burnett Sri Lanka is the only agency from the ‘Rest of South Asia’ geographical category to be included in this list, the company claimed.

“We are honoured to be ranked in Asia’s Top 50 agencies this year,” said Ranil de Silva – Managing Director, Leo Burnett Sri Lanka. “Having celebrated our 18th anniversary, we are coming of age at a trans-formative time for the industry, and our work is being recognized across the region and even globally.

This ranking is a recognition of our creative reinvention process as well as the tangible business growth we have delivered for our clients. It is an honour for Leo Burnett Sri Lanka to be among the 50 best agencies across Asia, which has been identified as the most dynamic advertising growth sector in the world.

We apply creativity to the way we run our business. The stakes were high, so we couldn’t think small. We took the changing landscape as an opportunity to completely reinvent our business.”

In the past year Leo Burnett Sri Lanka has made seismic shifts in the way the agency operates, the way the agency built bigger and more integrated campaigns. The agency also changed the way it attracted future Burnetters and the kind of solutions the agency produced for their client problems.

The agency’s biggest testimony to success is the amazing spirit of teamwork and collaboration it created across cross-functional teams.

The agency also won the company’s largest pitch and secured the entire integrated communication mandate for Mobitel.

Leo Burnett has also been committed to growing the knowledge base of clients, and have organized regular knowledge-sharing sessions for clients with global marketing communications specialists and by carrying out client-specific pursuits to better understand people and their behaviour.

In the past year, Selonica Perumal, Director of Publicis Sri Lanka was named one of Campaign Asia’s Top 40 Women to Watch.

Murtaza Tajbhoy, Chief Strategy Officer of Leo Burnett Sri Lanka became the first Sri Lankan to receive the IAA Champion Award; Caryll Van Dort - Group Director of the MSL Group was invited to serve on the Spikes Asia Awards jury this year.

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