Lux launches perfumed bar collection | Sunday Observer

Lux launches perfumed bar collection

Unilever’s Lux, which has been a household name for generations and has a 75 year presence in Sri Lanka, with a range of beauty soap and the latest Magical Spell body wash, has now introduced a premium, perfumed soap, ‘The Lux Perfumed Bar Collection’ to local users. A combination of Egyptian Rose, French Magnolia and Japanese Gardenia, three of the most fragrant and universally loved florals, the Perfumed Bar Collection is guaranteed to make any woman feel not just special but unique. ‘Why just wear perfume when you can bathe in it’ is the perfumed bar collection’s promise to consumers as it guarantees to enfold the user in a bath of perfume! The collection promises an indulgent, luxurious and fragrant shower experience that brings out the alluringly feminine side of a woman, epitomising her femininity and individuality.

The Lux Perfumed Bar Collection comes in three fragrant variants, namely Hypnotic Rose, Charming Magnolia and Elegant Gardenia.

“Fine fragrance helps you explore that dimension of your beauty - by intermingling with your body’s natural scent to create a perfumed finger print unique to you. It’s the power of you, conveyed powerfully with just a little Lux.” said Brand Manager Lux - Inura Jayasuriya.