AIA invests in creating top class financial advisors | Sunday Observer

AIA invests in creating top class financial advisors

6 May, 2018
The opening of the Premier Agency Circle
The opening of the Premier Agency Circle

AIA Insurance inducted the AIA Premier Agency Circle (PAC), inaugurated by Regional Chief Executive Bill Lisle, CEO Pankaj Banerjee and Deputy CEO/Chief Agency Officer Upul Wijesinghe. Located in a plush office in the center of Colombo’s business hub, the PAC office will be home to AIA’s new high performing sales personnel.

AIA’s PAC office was opened with the objective of developing a full time Agency Sales Force with a focus on achieving Million Dollar Roundtable Table (MDRT) membership.

This is intended at motivating higher performance with improved category achievement as well as the development of a professional full-time Agency Force to cater to Sri Lanka’s mass affluent clientele.

AIA’s Chief Agency Officer/Deputy CEO Upul Wijesinghe noted that “newly recruited sales personnel will be trained at a fully digitized, wireless and paperless distribution office which is a dedicated training centre for PAC agents. AIA’s PAC is a pioneer of the ‘full time Agency’ concept in Sri Lanka.”

Head, Premier Agency Circle for AIA Sri Lanka, Shermal Fernando added, “MDRT is internationally recognised as the standard of excellence in the life insurance and financial services business. Its members are required to generate a higher level of production and demonstrate exceptional professional knowledge, strict ethical conduct and outstanding client service. Notably, AIA Sri Lanka had the highest number of MDRT members from Sri Lanka for two consecutive years. But we want to do more to ensure the best quality of sales personnel to serve our customers better.

This is our endeavour to create a newer, better caliber of Agency, as we accelerate our efforts be more customercentric.” 

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