The 20-year-old Tourist Information Centre (TIC) at the Bandaranaike International Airport operated by the Sri Lanka Tourism Promotion Bureau was refurbished and opened to the public recently.
“The TIC at BIAs arrival terminal is the first contact point with Sri Lanka for tourists. I cannot over emphasize the importance of providing an efficient, helpful and professional service to those who call over at this counter,” said Minister of Tourism Development, John Amaratunga at the opening ceremony.
“Their experience here will form the first impression of the country and its people. Well trained personnel complemented by the latest technology at the revamped counter will help project a positive image of the country and our hospitality,” he said.
Managing Director, Sri Lanka Tourism Promotion Bureau, Sutheash Balasubramaniam said, “It is our mission to ensure that visitors’ have all the information they need to ensure that their stay is memorable.
“TICs play a crucial role in the destination management process and make a significant economic contribution to tourism particularly in regional areas by providing information to tourists on lodging options and logistics encouraging them to stay longer, spend more and experience more,” he said.
TICs provide tourists with the information they require about things to do and the unique products and services available in the area.
In doing so effectively, the officers are able to highlight aspects of each region, with information and anecdotes on the history, industries, attractions and talents of the people of the region.
Tourists are also welcome to pick up brochures, maps, guide books and several magazines which are freely available at TICs.
The Sri Lanka Tourist Promotion Bureau operates two main TICs, one at the airport and the other at its head office in Colombo. The Bureau also has a TIC at Kandy and at service stations along the Southern Expressway.
The TIC setting was inspired by Sri Lankan craft based on ‘cultural fusion’ to preserve and enhance the local craft industry.