Spa Ceylon opens store in Moscow | Sunday Observer

Spa Ceylon opens store in Moscow

Co-founder director Shalin Balasuriya with customers at the opening
Co-founder director Shalin Balasuriya with customers at the opening

Spa Ceylon – one of the world’s largest ayurveda wellness chain, reached its landmark 90th international location with the opening of their exclusive Wellness Boutique at the prestigious Evropeiskiy Shopping Mall in the heart of the Russian Capital - Moscow. This follows the opening of the brand’s 1st Russian store in the resort city of Sochi earlier this year.

Managing Director, Spa Ceylon, Shiwantha Dias said that this prestigious opening was a significant milestone for the brand.

“We plan to expand rapidly in Russia and to have around 10 branded stores in operation by end 2020, across Moscow and major Russian cities, such as St. Petersburg, Novosibirsk, Yekaterinburg, Nizhny, Novgorod and Kazan.

We have also commenced online retailing via multiple digital channels in the country, successfully catering also to the growing Russian demand for M-commerce,” said Dias. Co-founder director Shalin Balasuriya said, “The continued growth of the international wellness market to over US$ 4.2 trillion signals a strong shift in consumer preferences towards wellness. Spa Ceylon occupies a unique lifestyle space where personal care meets wellness.

“Given its brand attributes of high-performance authentic formulations, Ayurveda origins, environmental activism and ethical sourcing, it will continue to resonate with the modern consumer to drive further growth.

“I have spent the past few days in Moscow, meeting industry professionals, media and consumers that reviewed the range and I am delighted by their overall response to Spa Ceylon, from packaging to product quality and functionality, giving us confidence that the store roll-out in Russia will be a great success,” he said.

Spa Ceylon’s rapid international growth continues with the first quarter of the year seeing the addition of seven international new locations.

The next five stores are due to be opened in Osaka Japan, Malé in the Maldivian capital and a second store in Sofia Bulgaria.

While a host of other new European openings are also being finalised across Europe, the brand envisages the opening of their landmark 100th store at a premium location in Western Europe.