Lankan ICT companies secure strong business links at Japan IT Week 2019 | Sunday Observer

Lankan ICT companies secure strong business links at Japan IT Week 2019

The Sri Lanka Pavilion
The Sri Lanka Pavilion

A Sri Lankan ICT/BPM delegation participated in the Japan IT Week 2019 recently. It was organised by the Export Development Board (EDB).

About 65-70 initial business contacts were made of which 30-35 showed the potential of reaching fruition.

This is the fifth consecutive year that the EDB organised the country pavilion at Japan IT Week and over 25 companies have entered the Japanese market through these missions. The EDB will also support local companies to have further discussions with potential partners.

Chairman, hSenid Pvt Ltd., Dinesh Saparamadu said, “We are working with a few Japanese clients including a large IT company and we plan to set up our own company in Japan.”

Japan IT Week is one of the world’s leading ICT/BPM focused exhibitions and provides a myriad of opportunities for professionals, vendors, service providers and customers to meet exhibitors from across the world and develop profitable business relationships.This year the EDB introduced several companies such as Creative Hub, EasyBooking, Outsmart Hub, Somro BPO and Genesis to the Japanese market for the first time, while BeyondM, Metatechno Lanka, Global Tutor, and Sanota joined the delegation to strengthen existing business and expand their footprint in Japan. The companies were able to enhance their knowledge on Artificial Intelligence, Robotic Automation, IoT and high demand technologies in Japan.

Parallel to the exhibition, the Japan Information Technology Service Industry Association (JISA) organised a country seminar with the participation of 20 Japanese companies. The Opening remarks were made by JISA Vice Chairman for International Affairs and Assistant Director of EDB, Ravindi Ranaraja.

The EDB and the Embassy of Japan in Sri Lanka organised an interactive session with the Sri Lankan community in Japan to create awareness of Sri Lanka’s ICT/BPM sector and to highlight the initiatives taken by the Government to develop the sector.

Minister of Digital Infrastructure and Information Technology, Ajith P. Perera outlined the niche skills available in Sri Lanka to cater to the Japanese labour shortage.

Assistant Director Ranaraja who led the Sri Lankan delegation invited the Sri Lankan diaspora to become the brand ambassadors of the Sri Lanka ICT/BPM brand ‘Island of Ingenuity – Sri Lanka Knowledge Solutions’.

JICA, senior advisor, ICT, Ide Hiroyuki spoke on ‘What is the ideal platform to boost ICT business between the two countries’.

The EDB had extended the opportunity for two startup companies to explore the Japanese market and obtain market intelligence.

Managing Director, Sanota Pvt Ltd., Sahan Chathuranga said, “It was a great opportunity and we were able to find a couple of positive leads and did brief demos for them during the expo. I believe there is a high potential to convert them to real business. The preparatory session conducted by EDB helped us to pitch ourselves in the Japanese market.”

General Manager of Metatechno Lanka (Pvt) Ltd., Jeewana Waidyaratne said, “We are into software outsourcing business with Japan for the past 18 years. This year we participated in Japan IT Week exhibition. We had a great opportunity to showcase our products to Japanese companies and strengthen our footprint in Japan. I had discussions with officials of leading Japanese companies who visited the pavilion and they are willing to partner us.”

Managing Director of Creative Hub Solutions Pvt Ltd., (a startup company), Irosha de Silva said, “This was the first time we took part in an international exhibition. Through the help and guidance of EDB we were able to establish a network there and we are exploring the possibility of setting up a branch in Japan.”

Sri Lankan ICT/BPM Solution providers are now known to the Japanese IT sector and they provide local software, mobile, big data solutions for leading Japanese companies, an EDB spokesman said.The SLEDB is giving leadership to the Sri Lankan ICT industry to achieve the overall national IT/BPM goal of reaching USD 5 billion in export revenue and a workforce of 200,000 by 2022. The EDB plans to organise similar programs in other countries.