Big Bad Wolf book sale online for the first time | Sunday Observer

Big Bad Wolf book sale online for the first time

2 August, 2020

Looks like it’s time for Sri Lanka to howl along with their favourite Wolf. That’s right, – the Wolf will be back in Sri Lanka for the fourth consecutive year with a twist from October 1- 4, 2020. Book lovers and avid readers all around the island will once again have access to the popular 50% - 90% discounted brand-new quality English books.

The Wolf emerges, battling through global challenges to serve its wolf pack who are eagerly waiting for its return. This year, the sale will venture into an online platform instead of a physical sale to ensure that fans of the Big Bad Wolf book sale (BBW) across the country will experience a much safer access to the entire BBW books inventory.

Sri Lankans are getting familiar with the ‘new normal’ following the pandemic and e-commerce has risen to the occasion. Online shopping with doorstep delivery is now commonly seen throughout the country.

These shifts in behaviour and the market encouraged the BBW book sale to progress to an online version this year to continue its mission, allowing access to affordable books. For the first time, the online sale will allow Sri Lankans access to a book inventory that is five times the number of books available at on-ground book sales of recent years in Colombo. Co-Founder of BBW book sale, Andrew Yap said, “Our mission to further spread the joy of reading and allow access to affordable English books to more people in Sri Lanka is coming to a reality”.A key element of this year’s sale is that anyone in any part of the island will have access to the book sale from the comfort of their own homes. The safety of our customers and staff are our utmost priority and we believe this first-time online experience would truly be an experience that will unite all book enthusiasts across the country.

“This will be a whole new experience for all Sri Lankans as we are creating history by taking the sale online. We hope the BBW online sale will script a new era where online book sales become customary in Sri Lanka. Not only that, we expect our book sale would attract more E-consumers to make a bold statement, especially here in Sri Lanka”, he added. Sharing his thoughts, Director of ProRead Lanka (Pvt) Ltd, Nishan Wasalathanthri said, “We hope to further foster this eagerness among the citizens of Sri Lanka to read more and continue to develop the reading culture in the country. Books are the gateway to information.

Sri Lankans’ keen interest in books and knowledge acquisition is amazing, and the BBBW online book sale Sri Lanka 2020 is here to support the country to pursue that interest. For intrepid readers, no two visits to the BBW book sale is ever the same due to the immense number of books with endless scrolling!” This year’s special edition of the BBW online book sale provides a wide array of opportunities among a larger audience. Their low prices encourage customers to take a chance on new authors and genres they might never have tried before.

Book lovers can shop at any time of the day as the online book sale will be available 24 hours for them browse freely through numerous titles, from the comfort of their homes.