Plasticcycle, the social entrepreneurship project of the John Keells Group has teamed up with Hemas Consumer, in its bin placement initiative to encourage responsible disposal of recyclable plastic waste, adding to the network of over 190 plasticcycle bins in Sri Lanka.
The agreement between the two parties was signed recently with a commitment to sponsor 30 large plasticcycle bins in the Colombo District.
Executive Director, Hemas Group, Sriyan de Silva Wijeyeratne said, “We are delighted to partner with John Keells in this social entrepreneurship initiative and support a national cause. Hemas is taking many serious steps to ensure Sri Lanka becomes a cleaner, greener and healthier country and brands such as Kumarika and Baby Cheramy are leading the way. We believe that with John Keells, we can play a big role in promoting responsible disposal and recycling of plastic waste, which is one of the major issues for our country.” Chairman John Keells Group, Krishan Balendra said, “Our Group’s intent through the Plasticcycle initiative, is to bring together and work with like-minded organizations towards realizing the vison of this project, of being a catalyst in reducing plastic pollution in Sri Lanka.
We need to work together, towards establishing innovative, practical and sustainable solutions to reduce plastic pollution.
We appreciate the support of Hemas in this initiative.” “Plasticcycle has also established long lasting partnerships with the Sri Lanka Recyclers Association (SLRA) and manufacturing companies such as Eco-Spindles to recycle and manufacture value-added products from used plastics,” he said.