Odel’s Luv SL recognised for recycling initiative | Sunday Observer

Odel’s Luv SL recognised for recycling initiative

16 February, 2020
From left: Merchandise Manager, Odel, Haritha Jayaweera, Divisional Merchandise Manager, Odel, Chandani Ranaweera, Head of Buying Division, Odel, Thilina Dassanayaka and Director, Solid Waste Management, Central Environment Authority, Mrs. Sarojini Jayasekera.
From left: Merchandise Manager, Odel, Haritha Jayaweera, Divisional Merchandise Manager, Odel, Chandani Ranaweera, Head of Buying Division, Odel, Thilina Dassanayaka and Director, Solid Waste Management, Central Environment Authority, Mrs. Sarojini Jayasekera.

The Central Environmental Authority awarded Luv SL by Odel PLC, the ‘Melting Point Certification’ for its innovative sluminum recycling initiative recently, where aluminum waste that congests landfills, pollutes the environment and consumes unsustainable amounts of energy have been recycled to create a range of products such as jewellery, household items and accessories.

Luv SL collects used aluminum cans in bulk, which in turn are melted down, casted and converted into a range of attractive products that are made available for discerning customers at their outlets.

Although Aluminum is the third most abundant element in the earth’s crust, the production of the metal and the subsequent disposal contributes significantly to overall environmental pollution.

“We may not realise it, but aluminum production is a key contributor to environmental pollution. The process of extracting, processing and disposing the metal results in significant levels of carbon emissions, and the entire process consumes an unsustainable amount of energy. The metal is extremely useful, considering its abundant availability, durability, anti-corrosive properties and lightness, yet as it comes with its own disadvantages, as corporates, we have a responsibility to create innovative upcycling processes that address these disadvantages and make the most of these material” stated a release from Odel, a subsidiary of the Softlogic Group of Companies. 

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