It is true that alone we can do little, while together we can accomplish so much.
‘Now United’, a group formed with immensely talented artists from all over the world, is a dance and music group crossing the barriers of language, culture and nationality through music. It consists of 16 members at present.
In 2016, Simon Fuller, the creator of “Idols” a popular reality show, started scavenging for talent throughout the world in order to fulfill the dream of creating the first ever global pop group.
Auditions took place with the help of online platforms like Instagram, YouTube, TikTok and Facebook. They were judged using expert choreographers, vocal coaches and songwriters.
Fourteen selected
Later under the guidance and planning of Fuller, 14 individuals were chosen from various countries. It was later disclosed that the addition of more members may occur in the future if audiences respond positively towards their work.
The 14 candidates were revealed from 11th to 22nd of November 2017. ‘Now United’ released their first Single “Summer in the City” on “Al Gore’s 24 Hours of reality”, a global broadcast intended to raise awareness around the global climate crisis.
From April, 2018, the wholesome group began their first tour “Promo World Tour” in Moscow, Russia with a spectacular performance at the Voice Kids Russia.
Following which they performed in countries such as Austria, UK, USA, Mexico, India, Germany, Brazil etc. ‘Now United’ also collaborated with Adelina and RedOne for the song “One World” alongside the tour, which eventually ended up being the musical signature for beINsports throughout the FIFA tournament. The tour ended on December 17, 2018 in the United Kingdom. In the same year they also joined forces with the Indian rapper Badshah.
World Summer Games
The group participated in the opening ceremony of the 2019 Special Olympics World Summer Games in Abu Dhabi. Whilst their unity with YouTube Music and Pepsi helped them to travel and perform around the world, they also created songs like “Parana”, “Afraid of Letting Go”, “Crazy Stupid Silly Love” and “Legends”.
By mid-2019, two new members were added to the group. The first member was from Australia and the second was from North Africa. The group started their ”Dreams Come True” tour on November 17 last year in Brazil and it ended on November 24. This tour featured three new songs “Live this Moment”, “Na Na Na”, and “Dana Dana”.
Although their “Come Together Tour was due to commence, it was postponed as most countries were quarantined causing members to return to their home countries.
Nevertheless, they worked on music such as “Let the Music move You”, “Wake Up”, “Stand Together” (Released for Covid-19 Pandemic and Black Lives Matter) and “Feel it Now” which was filmed by each member in their home country. On September 5, Diarra confirmed her departure from the group. At the same time a new member joined from Lebanon.
Habibi
On the 19th of October, Now United released “Habibi” which ranked over seven million views on the first two days.
The group comprises Any Gabrielly (Brazil), Bailey May (Philippines), Diarra Sylla ( Senegal), Heyoon Jeong (South Korea), Hina Yoshihara (Japan), Joalin Loukamaa (Finland), Josh Beauchamp (Canada), Krystian Wang (China), Lamar Morris (United Kingdom), Mélanie Thomas (Ivory Coast), Noah Urrea (United States of America), Noah Urrea (Lebanon), Sabina Hidalgo (Mexico), Savannah Clarke (Australia), Shivani Paliwal (India), Sina Deinert (Germany), Sofya Plotnikova (Russia). Girls and boys from 17 to 24.
Due to their amazing performances they won four awards at “Meus Premious Nick 2020” and were nominated for Best Group at the MTV Video Music Awards 2020.
‘Now United’ proves that factors like nationality, language and culture doesn’t matter in music as music connects all. They are a great example for unity among countries.
