Anchor has teamed up with the Ministry of Sports to nourish athletes who aspire to represent Sri Lanka on the global stage.
The partnership enriches a long term, progressive approach to developing high performance athletes, initiated by the Ministry of Sports in conjunction with the National Sports Council. Fifty-nine national ‘Tier 1’ athletes from all walks of life have been contracted on a professional basis and will be developed to succeed in international sporting games including the Olympics, Paralympic Games Commonwealth Games and Asian Games.
Anchor will enable the Ministry of Sports to provide each of these athletes with nutrition packs throughout their development journey to support their holistic wellbeing and performance. Minister of Youth and Sports of Sri Lanka, Namal Rajapaksa said, “It is important that we encourage a varied discipline of sports within the country and promote our diverse range of talented athletes. This program ensures that multiple sports and geographies of the country are reached and athletes with great potential are strengthened in each field.”
Managing Director of Fonterra Brands Lanka and Indian Sub-Continent, Ms. Vidya Sivaraja said, “We are grateful to have the opportunity to be a part of this initiative by Minister of Youth and Sports, Namal Rajapaksa to champion the development of sports in Sri Lanka as a national imperative.
“We take this as an opportunity to do our part to support these high-performance sportsmen and women, as they prepare to compete in global games and inspire our nation,” she said.