dentsu Grant appoints Bakmee Perera to leadership team | Page 2 | Sunday Observer

dentsu Grant appoints Bakmee Perera to leadership team

18 July, 2021
Bakmee Perera
Bakmee Perera

dentsu Grant Group has appointed Bakmee Perera as Director Communications Planning and Media Strategy which will entail the industry veteran with 14+ years of experience, to overlook consumer insights, media strategy, planning, data analytics and innovationwhile spearheading the CXM (Customer Experience Management) and CRM (Customer Relationship Management) business in collaboration with Merkel Sokrati - a global data-driven CXM and CRM company, part ofdentsuInternational, specialising in the delivery of unique, personalised customer experiences across a gamut of platforms and devices.

“Media is morphing at breakneck pace, enabling never-before opportunities to meaningfully engage with our consumers. dentsu’s track record of staying ahead of the curve, creating truly sustainable value is how we become trusted partners, not just to our clients, but to each other and the world around us” commented Divya Karani, Chief Executive Officer - Media South Asia of dentsu.

“Our hand-picked teams are nimble, adaptable and inclusive. Teaming across the dentsu world and beyond, seamlessly coming together as one. It is with this same spirit, I would like to welcome our new team-member, Bakmee to our dentsu Sri Lanka operation! I am certain she will fearlessly forge pathways in bringing alive dentsu’s passion for never before possibilities.” further added Karanion the appointment.

“We are at the cutting edge of innovation in the Media industry, redefining the whole nexus of strategically connecting a brand with the consumer and how we enhance and grow that experience,” newly appointed Bakmee Perera, Director Communications Planning and Media Strategy for dentsu Grant Group said,