“The United States is committed to supporting Sri Lanka’s sustainable agricultural growth because we believe that empowering local communities and promoting organic exports strengthens both our economies,” said U.S. Ambassador to Sri Lanka, Julie Chung during her visit to one of Sri Lanka’s a leading exporters of USDA organic-certified fruit beverages producer, CAP Ceylon in the deep South.
Ambassador Chung emphasised the importance of the US market and highlighted the company’s efforts in achieving USDA organic certification, which unlocks opportunities in lucrative international markets.
The Ambassador’s visit underscored a commitment to bolstering Sri Lanka’s agricultural exports, particularly in organic products destined for the lucrative US market.
CAP Ceylon’s USDA organic-certified products are well-positioned to meet the high standards and preferences of American consumers. By helping businesses such as CAP Ceylon access international markets, we are investing in a shared future of prosperity and opportunity,” said the Ambassador.
She also addressed critical issues faced by Sri Lankan farmers, particularly concerning water scarcity and financial constraints.
Impressed by CAP Ceylon’s efforts in rural development and women’s empowerment, Ambassador Chung commended the company for its holistic approach to business. “CAP Ceylon’s emphasis on empowering women and supporting local communities sets a commendable example for sustainable development,” she remarked.
With the support of U.S. Agency for International Development (USAID) Sri Lanka, CAP Ceylon has received assistance in certifications and marketing strategies, facilitating its growth and visibility in international markets.
“We are honoured by Ambassador Chung’s recognition and pledge to continue our commitment to producing high-quality organic beverages,” said CEO of the CAP Ceylon, Ranjan Hanchapola.
“CAP Ceylon is poised to further strengthen its position in the global organic beverage market, contributing to both Sri Lanka’s export growth and sustainable agricultural practices worldwide,” he said.
Ambassador Chung commended the company for its role in local community development, highlighting its empowerment initiatives for women, which have had a positive ripple effect on societal growth.