Earlier this month, Plasticcycle, the social entrepreneurship project of the John Keells Group, reaffirmed its partnership with The Pearl Protectors (TPP) for the third consecutive year to continue supporting the “Cleaner Seabeds for Sri Lanka” expedition – an initiative aimed at removing marine litter and abandoned fishing gear from coral reefs and sensitive marine ecosystems across the island.
This partnership on the Cleaner Seabeds for Sri Lanka Expedition, which commenced in April 2023, has enabled Plasticcycle to extend its plastic pollution mitigation efforts beneath the ocean surface.
To date, over 60 underwater clean-up dives have been conducted with the support of 175 PADI-certified volunteer divers, resulting in the recovery of over 1.9 metric tonnes (MT) of plastic waste.
John Keells, Head of Corporate Finance, Group Tax and Social Entrepreneurship Nisreen Rehmanjee said, “Our continued support of this initiative has seen tremendous impact.
The project has not only involved clean-ups, but also comprehensive marine litter surveys conducted by the volunteers of this expedition across coastal areas.”
Founder/Executive Director of TPP, Muditha Katuwawala said, “Cleaner Seabeds for Sri Lanka is a first-of-its-kind conservation effort focusing on revitalising and protecting the sensitive marine ecosystems and reefs around Sri Lanka from various types of pollution.”
Plasticcycle is the social entrepreneurship project of the John Keells Group.
