Sri Lanka Tourism Promotion Bureau (SLTPB) clinched three prestigious awards at the 40th Seoul International Travel Fair (SITF 2025)
The Best Booth PR Award – For outstanding media and public engagement
The Best Performance Award – For captivating traditional dance that mesmerized the crowd
The Best Booth Design Award – For immersive cultural storytelling through art, tradition, and visuals, featuring the stunning Embekke wood carvings – a masterpiece of Sri Lanka’s heritage architecture
This triple triumph reinforces Sri Lanka’s position as one of the most inspiring and culturally rich travel destinations for Korean travelers.
SLTPB thanked all partners, performers, and visitors who made this achievement possible – especially the Sri Lanka Tea Board and the dedicated team at SLTPB.
Sri Lanka truly shined at SITF 2025 – and this is just the beginning.