The Event Management Association – Sri Lanka (EMA) organised its first corporate social responsibility (CSR) initiative, ‘Help Apeksha – An Evening of Music, Love, and Care’ at the National Cancer Institute. The event reached out to over 200 paediatric patients and 600 adult patients.
The EMA comprising event managers, wedding planners and event suppliers has been instrumental in fostering innovation and excellence to elevate the standard of events in Sri Lanka but also came together in a humanitarian effort of unity and compassion.
EMA President Nisal Caldera said, “This initiative reflects our collective commitment to giving back to the community. Despite our diverse backgrounds, we stand united in our desire to spread hope and care.”
Funds for the project were raised through member contributions, showcasing the power of collaboration and generosity. The project would not have been possible without the participation of top Sri Lankan artistes who performed pro bono.
Renowned artistes such as BnS, Jaya Sri, Piyal Perera of Gypsies, Umaria, Umara, and Sana, as well as ‘Xotic’ performed. Fahad Farook compered.
Each child received a toy bag filled with gifts. Adult patients were provided with snack packs. Tokens of appreciation were presented to the hospital administration, acknowledging their willingness and support in allowing EMA to conduct the program.
The ‘Help Apeksha’ project marks the beginning of EMA’s journey in charitable efforts.