Immersive butterfly paradise takes flight

by jagath
April 21, 2024 1:00 am 0 comment 1.1K views

Spa Ceylon unveiled a groundbreaking initiative – Sri Lanka’s first-ever immersive multi-sensory experience, Butterfly Paradise, at One Galle Face Mall. Coinciding with the Butterfly Avurudu Gallery from April 5 to 7, this visionary project aimed to immerse visitors in the captivating world of butterflies while championing butterfly conservation.

Sri Lanka with a rich biodiversity, is home to over 248 species of exotic butterflies, with over 76 of them facing extinction.

Recognizing the urgency of conservation, Spa Ceylon took action from as early as 2017 partnering up with Sri Lanka Wildlife Conservation Society. Over the years they created a butterfly reserve in Wasgamuwa, which managed to naturally invite over 52 species, including 8 endemic butterflies to make their settlements around the reserves.

This initiative was a continuation of that effort, and they are currently working together in building butterfly gardens in Weheragala forest reserves through habitat enrichment and restoration. They aim to build advocacy on increasing local knowledge of butterflies and the important ecological role of butterflies especially as pollinators that benefit farming communities.

In advocating such conservation efforts, the immersive butterfly experience mar21ked a first-of-its-kind endeavour in Sri Lanka. Combining relaxation and education, guests were treated with a multi sensory revitalizing journey with the wellness attributes of Spa Ceylon’s De-Stress range resulting in a harmonizing experience along with using cutting-edge digital technology like augmented reality to convey the message and the story.

The attendees were immersed in an unforgettable experience that heightened their senses and deepened their understanding of butterfly conservation.

Spa Ceylon co-founder Shiwantha Dias said, “As an ayurveda brand, we believe that ‘balance’ is of utmost importance to the wellness of our planet and its people,this immersive experience isn’t just a representation of the butterfly conservation initiative by Spa Ceylon thus far; it also symbolizes our overall commitment to nature conservation, moving forward.”

Shalin Balasuriya, Co-founder of Spa Ceylon said, “Our brand’s dedication to conservation drives us to continually innovate to create impactful engagement with our community.

“This immersive experience will not just promote conservation but help showcase Sri Lanka’s status as a butterfly paradise which will be a message we take from Sri Lanka to the world through Spa Ceylon’s global presence,” he said.

SLWCS Representative Chandima Fernando also highlighted the importance of butterflies in

maintaining ecosystems, commending Spa Ceylon for their collaboration in conservation efforts.

One Galle Face expressed pride in partnering for this immersive experience.

Spa Ceylon’s butterfly-themed product range, inspired by the island’s diverse butterflies, contributes to conservation efforts, with a portion of funds from each purchase dedicated to butterfly conservation.

Spa Ceylon’s Butterfly Paradise stands as a testament to their commitment to preserving the beauty and ecological importance of butterflies, ensuring these magnificent creatures thrive for generations to come.

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